A word on Wordy

This article was first published in the March/April, 2011, issue of SfEP‘s magazine Editing Matters.

This article was edited by Richard at Wordy at 1:05 pm CET. The edit took 35 minutes and cost €8.42. Richard found over 40 errors in the text – all of them preventing me from getting my message across. This speed, price and quality makes for an excellent online service, and after one year in business I have a few thoughts on editing, on Wordy, and on what it takes to turn the two into something viable.
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A note on quality…

This post is a development of a mail I sent out to the editors on Wordy last week. It has to do with the quality of our service, and what we should do to ensure it. After all, when all the nice things about the speed, price and accessibility of Wordy have been said – quality is what keeps us going forward, and customer coming back.
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Wordy Guide for Editors – US English

Wordy’s house style for U.S. clients is Chicago as outlined in the Chicago Manual of Style, 15th ed. If the client does not specify a style, you should use Chicago. However, where another style is specified by the client, the requirements of that style guide override Chicago. For U.K. clients, the house style is that given in New Harts Rules.
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Quality control of professional copy-editing

Lately I’ve been looking into how to control the quality of output from Wordy. I’m especially interested in companies and services that offer workflow regulated to the extent that they’ve obtained an ISO certification. Why? Because fixed standards and quality control mean much less hassle for editors and the support function, as well as happier, more confident clients. So how do we secure the highest quality in service without having to go to the extent of ISO certification just yet?
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Integration of copy-editing in any publishing workflow

One of the key features of Wordy is the possibility to integrate professional human copy-editing in any publishing workflow. Wordy’s open application programming interface (API) makes it possible for all third-party developers to make real human Wordy copy-editing available on their specific platform.

Due to the immense number of publishing platforms, the API must adhere to at least two different scenarios: the direct payment option, where users make transactions directly with Wordy, and the indirect payment option, where uses are already running a subscription-based account with their platform provider. Integrating Wordy into these two scenarios results in a few very interesting design possibilities.
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How to build the perfect online copy-editing service

Wordy is all about building the fastest, most reliable service for professional human copy-editing on the basis of a few powerful principles: great editors, 24/7 service, the fastest turnaround times, easy ordering, and attainable pricing.

So, how should we go about this? First of all, by using all the advantages the Net has to offer. Global coverage means that Wordy can attract great editors everywhere. It also means that Wordy can offer ’round-the-clock service and best-of-the-Web turnaround times simply because there are always editors online to pick up a job. Also, because of our very modest commission rate, Wordy can offer customers truly great pricing.
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Meet Wordy

Wordy was conceived by Anders Schepelern in December 2008. As an award winning copywriter (winner of One Show and Cannes Lions digital awards), Anders needed a service that gave him fast, cheap, and reliable copy-editing of English text. Dissatisfied with his options, he presented the idea of an open platform for editors to serial entrepreneur Morten Wulff (traceworks.com, getinlive.com).

In August 2009, a pre-registration site for editors generated more than 250 registrations in just one week, and a prototype of Wordy was built. In September, business developers Klaus Lovgreen and Lars Bjerre Nielsen also joined Wordy as partners. After a beta period from December to March 2010, Wordy will really start totake over the world of editing by 1 April 2010.
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